Senior Media Specialist

  • Full-Time
  • On-Site

Job Description:

The Big Picture

Lessing-Flynn is looking for an experienced, energetic Senior Media Specialist to join our growing team. You will work directly in media platforms, build annual media plans for our clients and report on how campaigns perform. You will also be a trusted partner to clients and a mentor to teammates.

What You Bring

  • Degree in Marketing, Public Relations, Communications or a related field
  • 5+ years in a media planning and buying role, including pitching media plans to clients
  • A drive to keep learning by following media trends, industry news and marketing trends
  • A positive, hustle-based attitude
  • Clear, honest and tactful communication with teammates and clients
  • Comfort with AI tools and curiosity about new technologies that surface fresh insights

Where You Shine

  • Running campaigns in Google, Facebook and similar ad platforms
  • Writing media RFPs and building media plans
  • Reporting on campaign results with ad data and analytics
  • Negotiating with media reps, including securing value-added opportunities and make-goods
  • Mentoring and developing people
  • Managing media budgets, insertion orders and invoice reconciliation
  • Bonus: Building campaigns in a DSP

How You'll Go ALL IN

  • Build deep, trusting relationships with clients by learning their business models, products, competitors and target customers
  • Use research to develop data-backed media recommendations
  • Request proposals, build relationships with media reps and negotiate the best value for clients
  • Set up creative materials and execute media plans accurately and on time across SEM, programmatic, digital, social, traditional and event channels
  • Optimize media plans to improve campaign performance
  • Develop sophisticated audiences with media partners and vendors, and through the audiences offered in digital platforms
  • Keep media trackers, grids and documents current and update reporting tools to meet client expectations
  • Share regular insights and recommendations with the client team and in client meetings, then act on them to improve results year over year
  • Lead media pitches and new business presentations
  • Proactively pitch new ideas that help clients reach their goals
  • Vet new media vendors, services and tools and bring the best ones to the team

Here’s the deal

Every ad agency says they offer competitive salaries and benefits. We happen to think ours are better than most. You can be the judge of that. But at the end of the day, your career is a big part of your life. If you’re looking for that part of your life to include working with positive, high-energy, creative teammates who have your back, helping clients whose missions include feeding, educating, building and protecting the world and a culture that emphasizes investing in our people and ensuring balance, then applying to join our growing team might be your next (and maybe last) career move.

Founded in 1907, Lessing-Flynn is the oldest independent advertising agency in America. We solve complex brand challenges that enable our clients to be successful and grow. And we work in a culture that has been named a Top Workplace in Iowa for the past eight years.

The work is challenging and rewarding. But it’s not for everyone. We look for people who fit our culture and match our core values. People who are:

  • Investors who invest in themselves and others.
  • Creators who aren’t afraid to bring ideas to life.
  • Explorers who are genuinely curious.
  • Teammates who are in it for the good of the team, not themselves.

The people who work at LF enjoy:

  • A benefits package that provides every employee with medical, dental, life and disability insurance at no cost.
  • 401k plan with company match and discretionary “Bonus +” program.
  • Generous paid time off program, paid holidays and volunteer time off.
  • Flexible work hours, including work from home one day per week.
  • Discretionary year-end bonus program based on company performance.
  • Paid maternity and parental leave.
  • Company-paid snacks and beverages in the office.
  • Company-paid training and professional development opportunities.
  • Company-paid parking.
  • Open-concept workspace with dedicated workstations plus a dedicated quiet workroom available when focus is needed.

Lessing-Flynn is committed to making our hiring process accessible to everyone. If you need an accommodation at any point, just let us know. Contact us at [email protected] or 515-274-9271,